At DeltaMV our expertise lies in understanding behaviour for the best return on your investment – your budget. We help you understand behaviour and develop key strategic inputs for how to use the information uncovered. Behaviour isn’t simply that of your customers. It’s that within the market, category and even within your internal organisation. All influence and impact the market dynamics or your ability to get a new idea off the ground, or to refine an existing one.
At the end of the day it’s about helping you make the most critical choices to change the momentum of your brand for your business. Not simply for the sake of change and not throwing out what you already do. We start with you, where you are today. We help you make more informed decisions based on the latest knowledge and learning’s.
Questions you might be asking
- You are spending $’000,000 if not $’000,000,000 again in advertising and promotion this year. What’s working above and below the line? For once you’d really like to know.
- You’re about to brief the agency on a new campaign. You think you have the single minded proposition right this time, although you thought you had it right last time. Is there anything you’re missing?
- What happens at the point of purchase is becoming even more critical. Is there anything here we are missing? What else can you do to switch behaviour?
- Your budget allocation has changed. Print v on-line. You’re wondering if you ought to spend more on-line than print this year. How do you know where the bang for your buck is working? Really.
- Social media is becoming a force to be reckoned with. You’re not sure if it’s a tactic or a strategy for your business. Is there anyone out there who can help you decide?
- Budgets are tight. Do I really need to bother with research this year?
These and so many more are questions you are no doubt asking yourself. At DeltaMV we’d like to help.